Keetopia was started by a group fitness foodies. We wanted to develop a line of all natural baked goods designed to keep you in ketosis. What is ketosis? Ketosis is the state your body goes in when you are in your fat burn zone. So we created Keetopia because we wanted everyone to enjoy living in Ketosis. All of our treats and baked goods are made fresh to order from all natural ingredients most of which are gluten free.